In this digital age, graphic design is more influential than ever. Everything you can say with words can be said with beautiful art. From individuals to businesses, people need graphic designers to create brand identities, social media aesthetics and design literally everything.
If you’re new to the world of graphic design or haven’t really studied design, Dzyn Space is your holy grail. The website has over 1000+ templates to choose from and you can create a design for everything.
But before you begin, here’s 8 common mistakes novice designers make and how you can avoid them. Let’s get started!
1. Using too Many Fonts
Even if a non-creative person looks at a design that has too many fonts, they will be repelled by the vision block it creates. The most common mistake designers make is using too many fonts. The rule is simple - use only two fonts.
The message becomes clearer when you use fewer fonts and it makes your design professional. We get it, it’s lots of fun to experiment with fonts but don't try them all out at once. Choose a primary, impactful font and maybe add a secondary one. For logos using one font is best,bigger pieces of content with more components can handle multiple fonts.
The key is to space out and use them strategically! Keep in mind that font kerning (spacing between the letters and its size) makes a great impact on your work's end output. Adjusting the spacing among letters can make the text easier to read and contribute to their overall look.
2. Say No To Stock Images
We all love free images from the internet, don’t we? But when it comes to your brand, you should not. Even though they’re a great option to kickstart your design project, using them, in the long run, might steal the authenticity of your brand.
The deal with stock images is that they are overused to a point where there is no coming back. You don’t want to use images that everybody else is using. Another novice mistake is to use them with the watermark without purchasing it. It is not only visually unappealing, but rather unethical, so please refrain.
3. Proofread Your Design (Yes, even design)
When it comes to email marketing or digital ads, it is advisable to give your artwork a quick look before releasing it. Especially when there are billboards involved, proofreading is an absolute necessity. Imagine if a billboard is released with a grammatical error, the reputation of the brand is termed unprofessional. The best thing to do is ensure at least 4 rounds of proofreading. A second pair of eyes always works wonders as they may pick up on things the designer never noticed.
4. Not Following Font Hierarchy
Font hierarchy is a process that believes in organizing the fonts in an order that the audience can understand which piece should they read first and how they should move about the whole thing.
The fonts should be easy on the eye and navigate people to the correct piece of information. But many designers, in the pursuit of making it too creative, end up creating a disaster that is difficult to follow and understand.
5. A Colourful Blunder
Can you imagine what choosing the wrong colours can do to your design? It instantly makes it unappeasable for the audience. Their subconscious rejects it even before they make a conscious effort to read it through. Using dark shades without any contrast makes any design illegible. Start by spending a lot of time choosing the right colours to achieve a masterpiece.
6. Not Understanding CMYK & RGB
Before you start designing, the first thing to decide is whether it will appear in a magazine or will go up on the internet. For the first one, i.e., any print work, the CMYK model is used. It is a four-colour printing model that brings out Cyan, Magenta, Yellow and Key (Black). And when design goes up on the screen - televisions, laptops or mobile phones, the RGB model is used to display the right range of colours. If you mix up these two, the design will turn out completely different once published.
7. Choosing the wrong format
If you’re not saving your files in the format given below, you’ve probably got it all wrong.
JPEG – Perfect for files with gradients and it allows for a smaller file size through compression
PNG – PNG pictures do not lose quality while editing, allow transparency and are bigger than JPEG images PNG images
GIF – GIF graphics can have low file size and can support animation
A few other common file types like .pdf, .psd, and .ai, refer to where the specific file was created.
PDF – Contains all components of a printed document as a picture you may see, print or email to another person
PSD – Refers to an Adobe Photoshop
AI file – Refers to an Adobe Illustrator file PSD
8. Not Creating a Versatile Design
Multifunctional designs are the finest thing a graphic designer can ever do! Consider when designing a logo how promotional products appear, how they look in one or all colours and how to simplify the design process using your logo. This helps you strengthen your brand by revamping work for future projects, saving time and money.
You’re all set! Head over to DzynSpace and let your creativity flow!
.jpg)
.jpg)
.jpg)
%20(1).jpg)
